UID:
almahu_9949698029202882
Format:
1 online resource (247 p.)
ISBN:
1-78063-157-X
Series Statement:
Chandos Business and Management Series
Content:
Aimed at key decision makers and those responsible for global strategy, this book is about changing markets and the complexity of undertaking business in a fast paced technological and knowledge based age in a dynamic and strategic context. Trends show a renaissance in entrepreneurial activity that is fuelling innovation particularly in the so called BRIC nations of Brazil, Russia, China and India. For example, both China and India have benefited immensely from Foreign Direct Investment (FDI) and as a direct consequence both nation states are reshaping the way global business is conducted and
Note:
Description based upon print version of record.
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Cover; Managing Global Business Strategies: A twenty-first-century perspective; Copyright; Contents; List of figures and tables; About the authors; Acknowledgements; List of acronyms; Introduction; Overview of book chapters; Overview of case studies; 1 The rapid change in international and global business; Globalisation of management; Globalisation of international business; Global capital and capital markets; Foreign direct investment and economic integration; Multinational enterprises and global enterprises; Global and intra-corporate entrepreneurship; Key chapter messages; Notes
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2 The market and competitive forces that shape international and global businessGlobalisation of markets; Global expansion of world trade; Market opportunities for firms operating within the OECD; Global and international service markets; Policy, regulation, consumers and the market; Innovation and diffusion; Key chapter messages; Notes; 3 The socio-cultural forces that shape international and global business; Global interaction of cultures and economic systems; Cultural cross-national differences; Socio-cultural foundations and implications of current strategic thinking
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Inherent capabilities within the socio-technical dimension of international managementOverseeing cultural diversity; Key chapter messages; Note; 4 The forces that shape strategic effectiveness in global markets; Determining global, national and strategic aspirations; Determining global strategic forces and behaviour; Determining global success factors within a firm; Determining strategic success and failure within firms; Key chapter messages; Notes; 5 Emergent global and international business strategies; Emergent strategy: rethinking the paradigm; Business models and management metaphors
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Recursive causality in strategic managementCreative approaches to innovative business strategies; Emergent innovation and strategic transfer mechanisms; Key chapter messages; Notes; 6Managing the strategic process in a global and international business environment; Determining the strategic process; Determining strategic formulation and dynamics; Determining strategic choice (entry and exit strategies); Translating strategy into action; Key chapter messages; Notes; 7 Case study: China, India and Russia - a strategic and market perspective within the global software industry; Introduction
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Market segmentationCompetitive scope; Strategies and interrelationships; The software industry: a Chinese perspective; The software industry: an Indian perspective; Russia's software industry; Conclusions: some implications for the industry; Acknowledgements; Note; 8 Case study: evaluating the commercial aerospace industry of the BRIC nations; Introduction; The global aerospace industry; Brazil's aerospace industry; Russia's aerospace industry; India's aerospace industry; China's aerospace industry; Conclusion; Note; 9 Conclusion; References; Index
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English
Additional Edition:
ISBN 1-84334-390-8
Additional Edition:
ISBN 1-84334-391-6
Language:
English
