Format:
1 Online-Ressource (ix, 315 Seiten).
ISBN:
978-1-4798-3760-1
,
978-1-4798-9011-8
Content:
Explores new perspectives on social media entertainmentThere is a new class of cultural producers-YouTube vloggers, Twitch gameplayers, Instagram influencers, TikTokers, Chinese wanghong, and others-who are part of a rapidly emerging and highly disruptive industry of monetized "user-generated" content. As this new wave of native social media entrepreneurs emerge, so do new formations of culture and the ways they are studied.In this volume, contributors draw on scholarship in media and communication studies, science and technology studies, and social media, Internet, and platform studies, in order to define this new field of study and the emergence of creator culture. Creator Culture introduces readers to new paradigms of social media entertainment from critical perspectives, demonstrating both relations to and differentiations from the well-established media forms and institutions traditionally within the scope of media studies.This volume does not seek to impose a uniform perspective; rather, the goal is to stimulate in-depth, globally-focused engagement with this burgeoning industry and establish a dynamic research agenda for scholars, teachers, and students, as well as creators and professionals across the media, communication, creative, and social media industries
Additional Edition:
Erscheint auch als Druck-Ausgabe, Hardcover ISBN 978-1-4798-7930-4
Additional Edition:
Erscheint auch als Druck-Ausgabe, Paperback ISBN 978-1-4798-1797-9
Language:
English
Subjects:
General works
Keywords:
Social Media
;
Unterhaltungsindustrie
;
Aufsatzsammlung
;
Einführung
;
Aufsatzsammlung
;
Einführung
;
Aufsatzsammlung
;
Einführung
DOI:
10.18574/9781479890118
URL:
Volltext
(URL des Erstveröffentlichers)
URL:
Volltext
(URL des Erstveröffentlichers)
URL:
https://www.degruyter.com/isbn/9781479890118
URL:
Volltext
(URL des Erstveröffentlichers)
