Format:
XXII, 666 S.
,
Ill., graph. Darst.
Edition:
5th ed.
ISBN:
0273686348
Note:
Includes bibliographical references and index
Language:
English
Subjects:
Economics
Keywords:
Export
;
Management
;
Weltwirtschaft
;
Exportmarketing
;
Internationales Marketing
;
Exportpolitik
;
Unternehmen
;
Marketingstrategie
;
Exportgeschäft
;
Lehrbuch
Author information:
Albaum, Gerald S. 1933-
Author information:
Strandskov, Jesper 1954-