Format:
X, 293 S. :
,
Ill., graph. Darst. ;
,
25 cm.
ISBN:
978-0-300-12223-7
Content:
Thaler and Sunstein offer a groundbreaking discussion of how to apply the science of choice to nudge people toward decisions that can improve their lives without restricting their freedom of choice.
Note:
"A Caravan book"--T.p. verso.. - Includes bibliographical references (p. 263-282) and index
Language:
English
Subjects:
Economics
,
Psychology
Keywords:
Wohlstandsgesellschaft
;
Wirtschaftliches Verhalten
;
Alltag
;
Entscheidungsverhalten
;
Verbesserung
;
Wirtschaftspsychologie
;
Wirtschaftliches Verhalten
;
Beeinflussung
;
Verbraucherverhalten
;
Entscheidungsfindung
;
Vernünftigkeit
;
Nudge
URL:
http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016579256&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Author information:
Thaler, Richard H. 1945-
Author information:
Sunstein, Cass R. 1954-