Format:
xxvi, 632 Seiten
,
Illustrationen, Diagramme
Edition:
Second European edition
ISBN:
9780273758167
Series Statement:
Always learning
Note:
"Authorised adaptation from the United States edition, entitled 'Marketing : real people, real choices', seventh edition, ISBN: 978-0-13-217684-2 ... ©2012."
Additional Edition:
Äquivalent Solomon, Michael R., 1956- Marketing : real people, real choices
Language:
English
Subjects:
Economics
Keywords:
Marketing
;
Lehrbuch
Author information:
Solomon, Michael R. 1956-