UID:
almafu_9958936661502883
Umfang:
1 online resource :
,
10 halftones
ISBN:
9789048537433
Serie:
Transmedia
Inhalt:
This collection offers vital new conceptual and methodological tools for understanding the ways in which transmedia storytelling and the industrial logic of media franchising have developed in concert over the past four decades. In emphasizing that Star Wars is both a media franchise and a transmedia storyworld, the essays in this book emphasize the complex negotiations between culture and industry that have shaped not only the brand and its many narrative threads, but also the larger organization of the transnational media landscape.
Anmerkung:
Frontmatter --
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Table of Contents --
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“I Am Fluent in over Six Million Forms of Communication” --
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Introduction: “What Is This Strange World We’ve Come to?” --
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Foreword: “I Have a Bad Feeling About This” /
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Part I “First Steps Into A Larger World”: Establishing the Star Wars Storyworld --
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1. “Thank the Maker!” /
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2.Han Leia Shot First /
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3. From Sequel to Quasi-Novelization /
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4. Another Canon, Another Time /
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5. Franchising Empire /
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6. “You must feel the Force around you!” /
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Part II “Never Tell Me the Odds!”: Expanding the Star Wars Universe --
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7. Transmedia Character Building /
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8. The Digitizing Force of Decipher’s Star Wars Customizable Card Game /
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9. Publishing the New Jedi Order /
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10. How Star Wars Became Museological /
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11. Adapting the Death Star into LEGO /
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12. Invoking the Holy Trilogy /
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13. Chasing Wild Space /
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Part III “More Powerful Than You Can Possibly Imagine”: Consolidating the Star Wars Franchise --
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14. From Transmedia Storytelling to Transmedia Experience /
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15. Space Bitches, Witches, and Kick-Ass Princesses /
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16. Some People Call Him a Space Cowboy /
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17. The Kiss Goodnight from a Galaxy Far, Far Away /
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18. Formatting Nostalgia /
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19. Fandom Edits /
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Afterword: “You’ll Find I’m Full of Surprises” /
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Bibliography --
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About the Contributors --
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Index
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In English.
Sprache:
Englisch
Fachgebiete:
Allgemeines
Schlagwort(e):
Aufsatzsammlung
;
Electronic books.
DOI:
10.1515/9789048537433
URL:
https://doi.org/10.1515/9789048537433
URL:
Volltext
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URL:
Volltext
(kostenfrei)