Format:
1 Online-Ressource (xvii, 488 Seiten)
,
ill
ISBN:
9781847203182
Series Statement:
Edward Elgar E-Book Archive
Content:
Unpacking the business of Asian business / Henry Wai-chung Yeung -- Strategy research in Asia / Andrew Delios, Wei Wei Xu and Kulwant Singh -- Towards an institution-based view of business strategy in Asia / Mike W. Peng -- Guanxi as the Chinese norm for personalized social capital / Peter Ping Li -- Transferring knowledge to enterprises in China / Eric W.K. Tsang -- Business organizations in China / Doug Guthrie and Junmin Wang -- Challenges of marketing to Asian consumers / Piyush Sharma ... [et al.] -- Marketing practice 'crossvergence' in post-crisis Asia / Tim G. Andrews -- Entry and marketing strategies of FDI firms in China / Tung-lung Steven Chang -- China marketing / Ying Ho and Kam-hon Lee -- Global retailers and Asian manufacturers / Gary G. Hamilton and Misha Petrovic -- The state and transnational capital in adaptive partnership / Christopher M. Dent -- Capital's search. for order / Nicholas A. Phelps -- Government policies towards FDI across East and Southeast Asia / Axèle Giroud -- Change and continuity in business organization / Lai Si Tsui-Auch. -- How Taiwan built an electronics industry / John A. Mathews -- Cultural considerations of business and economic development in East Asia / F. Gerard Adams and Heidi Vernon -- The dynamics of southeast Asian Chinese business / Henry Wai-chung Yeung -- Innovation policies for Asian SMEs / Cristina Chaminade and Jan Vang -- Explaining multinational companies from the developing economies of East and Southeast Asia / Paz Estrella Tolentino -- Explaining the emergence of Thai multinationals / Pavida Pananond -- Corporate China goes global / Friedrich. Wu
Content:
The rise of Asia as an important region for global business has been widely recognized as one of the most significant economic phenomena in the new millennium. This accessible and comprehensive Handbook brings together state-of-the-art reviews of Asian business in an expansive range of areas including: business organizations; strategic management; marketing; state-business relations; business and development; and business policy issues
Note:
Includes bibliographical references and index
Additional Edition:
Erscheint auch als Druck-Ausgabe ISBN 9781843769606
Additional Edition:
ISBN 9781848440920
Additional Edition:
ISBN 1843769603
Language:
English
Subjects:
Economics
Keywords:
Aufsatzsammlung
;
Aufsatzsammlung
DOI:
10.4337/9781847203182
URL:
Volltext
(URL des Erstveröffentlichers)
URL:
Deutschlandweit zugänglich
URL:
Deutschlandweit zugänglich
URL:
FULL
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