UID:
almafu_9959233093202883
Umfang:
1 online resource (176 p.)
Ausgabe:
1st ed.
ISBN:
3-11-048456-0
,
3-11-030289-6
Serie:
Media convergence = v. 5
Inhalt:
Journalism is under ever-increasing pressure, due in large part to the phenomenon of media convergence. Not only does media convergence redefine the tasks of journalists and newsrooms, it also re-shapes the business environments of media companies. In this book, international media practitioners and researchers describe and analyze the relationships between media convergence and advertising, public relations, social media and other areas of communication posing a challenge to journalism.
Anmerkung:
Description based upon print version of record.
,
Introduction -- Quality journalism under pressure -- Financing journalism in the future -- PR, journalism, and convergence -- Search engines and social media -- Conclusions.
,
Issued also in print.
,
English
Weitere Ausg.:
ISBN 3-11-030288-8
Weitere Ausg.:
ISBN 1-299-72473-6
Sprache:
Englisch
Fachgebiete:
Allgemeines
DOI:
10.1515/9783110302899
