Format:
XIV, 251 Seiten
ISBN:
9789004260153
Series Statement:
Studies in pragmatics 14
Note:
Includes bibliographical references and index
,
Merging communication studies and business. Service encounters and communication: why a multidisciplinary approach? / Lucia Fernandez-Amaya and Maria de la O Hernandez-LopezOnline service encounters. Setting the linguistics research agenda for the e-service encounters genre: natively digital versus digitized perspectives / Pilar Garces-Conejos Blitvich -- Address forms and relational work in E-commerce: the case of service encounter interactions in Mercado Libre-Ecuador / Maria Elena Placencia -- The genre of web-mediated service encounters in not-for-profit organizations: cross-cultural study / Patricia Bou-Franch -- Interpersonal communication in small businesses. Customer perceptions of politeness as a differentiating element in Spanish restaurants encounters / Antonio Carmona-Lavado and Maria de la O Hernandez-Lopez -- Pragmatic variation in the performance of requests: The case of service encounters in Valencia and Granada (Spain) / Rebeca Bataller -- The influence of cultural dimensions on service encounters. The impact of cultural dimensions on the engagement markers of Spanish, British and US toy selling websites / Francisco Miguel Ivorra Perez -- The evolution of communication with foreign population in medical settings in Spain / Raquel Lazaro-Gutierrez -- Beyond service encounter Interactions. Service encounters in the natural world: bringing children along / Marilyn Merritt -- The role of nonverbal communication in service encounters / Sundaram Dorai and Cynthia Webster -- Seeking attention: testing a model of initiating service interactions / Sebastian Loth, Kerstin Huth & Jan P. De Ruiter.
Additional Edition:
ISBN 9789004260160
Language:
English
Subjects:
Economics
Keywords:
Unternehmen
;
Kommunikation
;
Dienstleistung
;
Marketing
;
Sprache
;
Aufsatzsammlung