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    UID:
    gbv_1672161983
    Format: 1 Online-Ressource (VI, 215 Seiten) , Illustrationen
    ISBN: 9783110560510 , 9783110558098
    Series Statement: Rethinking the Cold War volume 3
    Content: Frontmatter -- Table of Contents -- Machineries of Persuasion: European Soft Power and Public Diplomacy during the Cold War / García, Óscar J. Martín / Magnúsdóttir, Rósa -- A “Many-Coloured Prism”: Exhibiting Polish National Identities in Cold War Britain / Clarkson, Verity -- Selling a Dictatorship on the Stage: “Festivales de España” as a Tool of Spanish Public Diplomacy during the 1960s and 1970s / Sanz Díaz, Carlos / Morales Tamaral, José Manuel -- Playing to Win: The Moscow Olympics and the Augmentation of Soviet Soft Power during the Brezhnev Era, 1975–1980 / Young, Simon -- Resetting the Relevance of the Berlin Wall. German Public Diplomacies on the African Continent During the Cold War / Gülstorff, Torben -- Youth Brigadiers at the Railway – Personal Perspectives on Tito’s Yugoslavia in the Making / Andersen, Tea Sindbæk -- “Fighting for Peace is Everyone’s Job”: The Independent Peace Movement in the USSR and the Soviet View of Public Diplomacy in the 1980s / Gordeeva, Irina -- Next Stop Soviet: People to People Diplomacy during Glasnost / Frederichsen, Kim -- The Eurovision Song Contest as Cultural Diplomacy during the Cold War: Transmitting Western Attractiveness / Wilken, Lisanne -- “On a Scooter Journey to the Zone Border”. Danish Tourists in West Germany in the 1950s and 1960s / Andersen, Julie -- Bibliography
    Content: Over the last two decades, public diplomacy has become a central area of research within Cold War studies. Yet, this field has been dominated by studies of the United States' soft power practices. However, the so-called 'cultural dimension' of the Cold war was a much more multifaceted phenomenon. Little attention has been paid to European actors' efforts to safeguard a wide range of strategic and political interests by seducing foreign publics. This book includes a series of works which examine the soft power techniques used by various European players to create a climate of public opinion overseas which favored their interests in the Cold war context. This is a relevant book for three reasons. First, it contains a wide variety of case studies, including Western and Eastern, democratic and authoritarian, and core and peripheral European countries. Second, it pays attention to little studied instruments of public diplomacy such as song contests, sport events, tourism and international solidarity campaigns. Third, it not only concentrates on public diplomacy programs deployed by governments, but also on the role played by some non-official actors in the cultural Cold War in Europe
    Note: Mode of access: Internet via World Wide Web.
    Additional Edition: ISBN 9783110557923
    Additional Edition: Erscheint auch als Druck-Ausgabe Machineries of persuasion Berlin : De Gruyter Oldenbourg, 2019 ISBN 3110557924
    Additional Edition: ISBN 9783110557923
    Language: English
    Subjects: History
    RVK:
    Keywords: Europa ; Ost-West-Konflikt ; Public Diplomacy ; Kulturpolitik ; Geschichte 1950-1990 ; Europa ; Ost-West-Konflikt ; Public Diplomacy ; Kulturpolitik ; Geschichte 1950-1990 ; Aufsatzsammlung
    URL: Cover
    URL: Cover
    Author information: Magnúsdóttir, Rósa 1974-
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