Format:
1 online resource
Edition:
2nd edition.
ISBN:
9781003176817
,
100317681X
,
9781000469738
,
1000469735
,
9781000469752
,
1000469751
Content:
From West Kirby to Kiber ... and back again -- Diverging agendas and the age of transparency -- How sustainable brands are winning on Wall Street -- The commercial benefits of a social mission -- What makes a good social mission? -- How to build a sustainable brand -- Communications as a driver of change -- Strange bedfellows -- The year everything changed -- The future.
Additional Edition:
ISBN 9781032010243
Additional Edition:
ISBN 9781032009414
Additional Edition:
Erscheint auch als Druck-Ausgabe ISBN 9781032010243
Additional Edition:
Erscheint auch als Druck-Ausgabe Last, Andy Business on a mission London : Routledge, 2022 ISBN 9781032010243
Additional Edition:
ISBN 9781032009414
Language:
English