ISBN:
9781784417390
Content:
This essay is a commentary on Ghemawat’s work on the reality of semiglobalization and its relevance to the International Business (IB) field and to the world of practice. It recognizes Ghemawat’s contributions to the IB field – at par with his earlier contributions to the competitive strategy area and highlights Ghemawat’s emphasis on well-grounded empirical research. This approach serves well to establish the case that markets are semi-integrated, and the world is semiglobal. Through his work, Ghemawat has brought back to center stage a central premise of the IB field: that locations and distance across locations matter.
In:
Emerging economies and multinational enterprises, United Kingdom : Emerald, 2015, (2015), Seite 35-42, 9781784417390
In:
Emerald Group Publishing Limited
In:
year:2015
In:
pages:35-42
Language:
English
DOI:
10.1108/S1571-502720150000028004
URL:
Volltext
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