UID:
almafu_9959230525602883
Format:
xii, 293 p.
ISBN:
0-7914-8260-X
,
1-4237-4786-0
Series Statement:
SUNY series on the presidency
Content:
The "public presidency"—how presidents rely on the mass media, public opinion, and various communication strategies—has become an increasingly important aspect of presidential governance and leadership during the past two decades. In the Public Domain gathers together noted presidency and communication scholars to explore the relationship between the president and the American public, the current state of the "public presidency," and the challenges that recent presidents have faced in developing an effective means of communicating and maintaining a strong presidential image. Specific topics include: how presidents use public leadership to pursue their policy goals and objectives; the importance of public opinion, rhetorical strategies, and public activities; external factors such as party politics and news media coverage; the cultivation of presidential legacy; and access to documents in presidential libraries.
Note:
Bibliographic Level Mode of Issuance: Monograph
,
Introduction: The president and the public revisited / Doris A. Graber -- Celebrity-in-chief : the president as a pop culture icon / Michael A. Genovese -- Party labels in presidential acceptance addresses, 1948-2000 / Sharon E. Jarvis and Emily Balanoff Jones -- What gets covered? : how media coverage of elite debate drives the rally-'round-the-flag phenomenon, 1979-1998 / Matthew A. Baum and Tim Groeling -- The White House public opinion apparatus meets the anti-polling president / Diane J. Heith -- Presidential leverage and the presidential agenda, 1967-1996 / Daniel E. Ponder -- Second term presidents : free birds or lame ducks? / William Cunion -- Presidential ideology and the public mood, 1956-1994 / Jeffrey E. Cohen and John A. Hamman -- The Rose Garden strategy revisited : how presidents use public activities / Lori Cox Han -- Doing diversity across the partisan divide : George H.W. Bush, Bill Clinton, and the American national identity / Mary E. Stuckey -- A president transformed : Bush's pre and post-9/11 rhetoric and image / Jeremy D. Mayer and Mark J. Rozell -- Life after the White House : the public post-presidency and the development of presidential legacies / Lori Cox Han and Matthew J. Krov -- Not going public : George W. Bush and the Presidential Records Act / Nancy Kassop.
,
English
Additional Edition:
ISBN 0-7914-6575-6
Language:
English
URL:
Volltext
(lizenzpflichtig)
