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  • 1
    Online Resource
    Online Resource
    East Lansing : Michigan State University Press
    UID:
    gbv_836956532
    Format: Online-Ressource (251 p)
    ISBN: 9780870134425
    Series Statement: Rhetoric and Public Affairs Ser
    Content: Intro -- Contents -- Acknowledgments -- Introduction -- 1. Cold War and Rhetoric: Conceptually and Critically -- Part I: Strategy -- 2. Rhetoric and Cold War: A Strategic Approach -- 3. Eisenhower's "Atoms for Peace" Speech: A Case Study in the Strategic Use of Language -- 4. Rhetorical Portraiture: John F. Kennedy's March 2, 1962, Speech on the Resumption of Atmospheric Tests -- Part II: Metaphor -- 5. Cold War Motives and the Rhetorical Metaphor: A Framework of Criticism -- 6. Diffusing Cold War Demagoguery: Murrow versus McCarthy on "See It Now" -- 7. Metaphor and the Rhetorical Invention of Cold War "Idealists" -- Part III: Ideology -- 8. Critical and Classical Theory: An Introduction to Ideology Criticism -- 9. The Rhetoric of American Foreign Policy -- 10. Political Rhetoric and the Un-American Tradition -- Part IV: Conclusion -- 11. The Prospects of Cold War Criticism -- Selected Bibliography -- Index -- About the Authors.
    Note: Description based upon print version of record , ""Contents""; ""Acknowledgments""; ""Introduction""; ""1. Cold War and Rhetoric: Conceptually and Critically""; ""Part I: Strategy""; ""2. Rhetoric and Cold War: A Strategic Approach""; ""3. Eisenhower�s “Atoms for Peace� Speech: A Case Study in the Strategic Use of Language""; ""4. Rhetorical Portraiture: John F. Kennedy�s March 2, 1962, Speech on the Resumption of Atmospheric Tests""; ""Part II: Metaphor""; ""5. Cold War Motives and the Rhetorical Metaphor: A Framework of Criticism""; ""6. Diffusing Cold War Demagoguery: Murrow versus McCarthy on “See It Now�"" , ""7. Metaphor and the Rhetorical Invention of Cold War “Idealists�""""Part III: Ideology""; ""8. Critical and Classical Theory: An Introduction to Ideology Criticism""; ""9. The Rhetoric of American Foreign Policy""; ""10. Political Rhetoric and the Un-American Tradition""; ""Part IV: Conclusion""; ""11. The Prospects of Cold War Criticism""; ""Selected Bibliography""; ""Index""; ""About the Authors""
    Additional Edition: ISBN 9780870139376
    Additional Edition: ISBN 9780870134425
    Additional Edition: Print version Cold War Rhetoric : Strategy, Metaphor, and Ideology
    Language: English
    Keywords: Electronic books
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