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  • 1
    Online Resource
    Online Resource
    Cambridge : Cambridge University Press
    UID:
    gbv_883322099
    Format: Online-Ressource (1 online resource (212 p.)) , digital, PDF file(s).
    Edition: Online-Ausg.
    ISBN: 9780511516955 , 0511516959 , 9780511719585 , 0511719582 , 0511626703 , 9780511626708 , 9780511626708
    Series Statement: Business, Value Creation, and Society
    Content: Acknowledgements; List of tables; List of figures; Preface; Part I. Understanding NGOs: 1. Classifying NGOs: definitions, typologies and networks; 2. The emergence of NGOs in the context of business-government -- societal relationships; 3. The emergence of NGOs in the context of ethical and institutional complexity; Case illustration: genetically modified organisms, social movements and NGOs; Case illustration: protecting the people: environmental NGOs and TXU energy; Part II. NGO Advocacy Campaigns: 4. NGO campaigns against corporations and (de- ) legitimacy; 5. How do they do it? Understanding the power and influence of radical advocacy NGOs; 6. NGO campaign types and company responses; Case illustration: PETA and KFC; Case illustration: Coca-Cola in India; Part III. NGO-Corporate Engagement: 7. Corporate-NGO engagements: from conflict to collaboration; 8. Globalization, multinationals and NGOs: the next wave; Case illustration: conflict diamonds; Case illustration: Unilever in Indonesia; Case illustration: microfinance and poverty reduction; Part IV. The Future of Corporate-NGO Relations: 9. The future of corporate-NGO relations; Index
    Content: Acknowledgements; List of tables; List of figures; Preface; Part I. Understanding NGOs: 1. Classifying NGOs: definitions, typologies and networks; 2. The emergence of NGOs in the context of business-government - societal relationships; 3. The emergence of NGOs in the context of ethical and institutional complexity; Case illustration: genetically modified organisms, social movements and NGOs; Case illustration: protecting the people: environmental NGOs and TXU energy; Part II. NGO Advocacy Campaigns: 4. NGO campaigns against corporations and (de-) legitimacy; 5. How do they do it? Understanding the power and influence of radical advocacy NGOs; 6. NGO campaign types and company responses; Case illustration: PETA and KFC; Case illustration: Coca-Cola in India; Part III. NGO-Corporate Engagement: 7. Corporate-NGO engagements: from conflict to collaboration; 8. Globalization, multinationals and NGOs: the next wave; Case illustration: conflict diamonds; Case illustration: Unilever in Indonesia; Case illustration: microfinance and poverty reduction; Part IV. The Future of Corporate-NGO Relations: 9. The future of corporate-NGO relations; Index
    Note: Title from publisher's bibliographic system (viewed on 05 Oct 2015)
    Additional Edition: ISBN 9780521866842
    Additional Edition: ISBN 9780521686013
    Additional Edition: Erscheint auch als Druck-Ausgabe Yaziji, Michael NGOs and corporations Cambridge [u.a.] : Cambridge Univ. Press, 2009 ISBN 0521686016
    Additional Edition: ISBN 0521866847
    Additional Edition: ISBN 9780521686013
    Additional Edition: ISBN 9780521866842
    Additional Edition: Erscheint auch als Druck-Ausgabe ISBN 9780521866842
    Language: English
    Subjects: Economics
    RVK:
    Keywords: Nichtstaatliche Organisation ; Kooperation ; Strategische Allianz ; Electronic books
    URL: Volltext  (lizenzpflichtig)
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