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    Online Resource
    Online Resource
    Cambridge : Cambridge University Press
    UID:
    gbv_883336979
    Format: 1 Online-Ressource (xvi, 181 pages) , digital, PDF file(s)
    ISBN: 9780511613524
    Series Statement: Communication, society and politics
    Content: This study breaks new ground in investigating candidate behavior in American electoral campaigns. It centers on a question of equal importance to citizens and scholars: how can we produce better political campaigns? The project takes an innovative approach to answering this question by bringing together critical and empirical methods as well as game theory in a sophisticated yet readable text. The answer comes in four parts. First, Simon develops the idea of dialogue as a standard for evaluating political campaigns. Second, he shows that candidates' self-interest in winning leads them to avoid dialogue, that is substantive campaign discourse. Third, he demonstrates the beneficial effects produced by the little dialogue that actually occurs. Fourth, he pinpoints the forces responsible for these rare occurrences. The major lesson of this work is that campaign reform under its present guise will not bring about the more substantive campaigns that the public desires
    Note: Title from publisher's bibliographic system (viewed on 05 Oct 2015)
    Additional Edition: ISBN 9780521807333
    Additional Edition: ISBN 9780521001915
    Additional Edition: Print version ISBN 9780521807333
    Language: English
    Subjects: Political Science
    RVK:
    RVK:
    URL: Volltext  (lizenzpflichtig)
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