UID:
kobvindex_INT0000478
Format:
167 pages :
,
illustrations ;
,
21 cm.
ISBN:
9783981151916 (pbk.)
,
9783931221508 (pbk.)
Series Statement:
FHTW-Transfer ; 50
Content:
MACHINE-GENERATED SUMMARY NOTE: "The two-year information and consultation programme 'Design Management for small and medium-sized enterprises in Berlin', undertaken by the IDZ and the University of Applied Sciences Berlin, gave companies the opportunity to obtain information on all aspects of Design Management and to receive individual consultation. On-site at the respective businesses, Berlin-based SMEs and external consultants could together carry out a multilevel analysis of current development and demand in areas such as product development, services, marketing and design, as well as develop sustainable action approaches to increase competitiveness. Professional development forums and workshops on different aspects of the Design Management process were also offered."
Note:
GENERAL NOTE: "Diese Veröffentlichung erscheint im Rahmen des von der Europäischen Union und vom Land Berlin kofinanzierten Projekts 'Design Management für kleine und mittlere Unternehmen in Berlin'. Ein Kooperationsprojekt der Fachhochschule für Technik und Wirtschaft Berlin und des Internationalen Design Zentrums Berlin." -- Colophon.
Language:
German
Keywords:
Handbooks and manuals
