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  • 1
    Online Resource
    Online Resource
    Oxford : Taylor and Francis Group
    UID:
    kobvindex_INT69428
    Format: 1 online resource (258 pages)
    Edition: 1st ed.
    ISBN: 9780415207867 , 9780203006467
    Series Statement: Routledge Studies in Employment Relations Series
    Content: This volume represents a real-life case study, revealing the interaction between the McDonald's Corporation - the most famous brand in the world - and the regulatory systems of a number of different European countries
    Note: Book Cover -- Half-Title -- Title -- Copyright -- Contents -- Figures and tables -- 1 Liberalism, collectivism and the multinational corporation -- In the ring: liberalism versus collectivism -- Regulating employment rights in multinationals -- Clarifying some concepts -- Research issues and questions -- Outline of the book -- 2 Welcome to Big Mac -- From small acorns... -- Enter the salesman -- Exporting 'McBurgers' -- The problems of international expansion -- Structure and organisation in the European market -- 3 The corporate paradox -- The growth of the franchise -- The McDonald's franchise system -- The financial costs and the application process -- Outsiders and insiders -- 'Traitors within': the McDonald's Operators Association -- Imposing uniformity -- The distinction between the franchisee and the company restaurant manager -- Capital expenditure, marketing and small contracts -- Franchisees: working the employees harder? -- Appointment, promotion and training -- Staffing levels, pay and conditions -- The franchise operator: employer or employee? -- 4 McDonald's at work -- McOrganisation -- McWork -- Managing control and consent at McDonald's -- Managing subjectivity -- McCulture -- Explaining labour turnover -- Part-time work -- Workforce characteristics -- Foreign workers -- 'Coasters' and ethnic minorities -- Disabled workers -- Previous work experience -- Recruited acquiescence? -- 5 'There's no place like home' -- McDonald's and the unions in North America -- It's cold outside: McDonald's and unions around the world -- Trade unions and collective bargaining in Europe -- McDonald's and the European unions -- 'Do it your own way': the UK and Ireland -- Unions in the centre: Germany, Austria, Belgium and The Netherlands -- Unions in the south: France, Spain and Italy -- Unions in the north: Denmark, Finland, Iceland, Norway and Sweden , Explaining low union membership -- Management attitudes towards unions -- Franchises: the benefits of small operations -- Workforce characteristics and workers' attitudes -- It's not always high turnover and young workers -- Explaining variation in union membership levels -- 6 Co-determination? -- Understanding 'participation' -- 'McParticipation' -- Germany -- Austria -- Denmark -- Sweden -- France -- The Netherlands -- Spain -- Italy -- Re-regulating statutory worker representation -- 7 For a few dollars more -- McDonald's 'performance' pay system -- Comparing basic pay -- Overtime and additional rates for unsociable hours -- 'For a fistful of dollars': executive pay -- Probation period and notice for dismissal -- Holiday entitlements -- Conclusion and discussion -- 8 Where's the beef? -- The EWC directive -- Establishing the McDonald's EWC -- Who is an 'employee' representative? -- Electing the 'employee' representatives -- Electing the German EWC representative -- EWC meetings and agendas -- The second meeting: amending the agreement -- The amended agreement -- The third meeting -- Co-ordinating an employee-side strategy? Pre-meetings -- Inadequate sanctions? -- The EWC as an unrepresentative and ineffective 'talking shop' -- 9 Conclusion -- Reviewing the findings -- Promoting the cause of economic liberalism? -- Economic liberalism, European industrial relations and convergence -- The unequal struggle?: collectivism versus the 'McRegulation' of society -- Appendix -- Why undertake a comparative study? -- Gaining access -- Establishing and developing other research contacts -- The problems associated with direct observation -- Reflexivity and reactivity -- Some methodological issues -- Notes -- References -- Index
    Additional Edition: Print version Royle, Tony Working for Mcdonald's in Europe Oxford : Taylor & Francis Group,c2001 ISBN 9780415207867
    Language: English
    Keywords: Electronic books
    URL: FULL  ((OIS Credentials Required))
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