UID:
kobvindex_INTNLM010903828
Format:
1 online resource (x, 258 p)
,
ill
,
cm
ISBN:
9781784710996
Series Statement:
Edward Elgar E-Book Archive
Content:
'This is a terrific book. ..
Content:
1. Language and global business expansion -- 2. Translation -- 3. Confronting language : the individual in the organizational context -- 4. Language and international management -- 5. Language and networks -- 6. Language and human resource management -- 7. Language and international marketing -- 8. Language and foreign operation modes -- 9. Language strategy and management -- 10. Conclusion
Note:
Includes bibliographical references and index
Additional Edition:
Available in another form ISBN 9781848449893(hardback)
Additional Edition:
ISBN 9781848449893
Language:
English
Keywords:
Electronic books
DOI:
10.4337/9781784710996
URL:
FULL
((Currently Only Available on Campus))