Umfang:
Online-Ressource
Ausgabe:
1. Aufl.
ISBN:
3110215365
Serie:
Applications of cognitive linguistics 11
Inhalt:
Metaphor pervades discourse and may govern how we think and act. But most studies only discuss its verbal varieties. This book examines metaphors drawing on combinations of visuals, language, gestures, sound, and music. Investigated texts include advertising, political cartoons, comics, film, songs, and oral communication. Where appropriate, the influence of genre and cultural factors is thematized
Inhalt:
Metaphor pervades discourse and may govern how we think and act. But most studies only discuss its verbal varieties. This book examines metaphors drawing on combinations of visuals, language, gestures, sound, and music. Investigated texts include advertising, political cartoons, comics, film, songs, and oral communication. Where appropriate, the influence of genre and cultural factors is thematized.
Weitere Ausg.:
ISBN 3110205157
Weitere Ausg.:
Erscheint auch als Druck-Ausgabe Multimodal metaphor Berlin [u.a.] : Mouton de Gruyter, 2009 ISBN 9783110205152
Sprache:
Englisch
Fachgebiete:
Komparatistik. Außereuropäische Sprachen/Literaturen
Schlagwort(e):
Metapher
;
Aufsatzsammlung
DOI:
10.1515/9783110215366
URL:
Volltext
(lizenzpflichtig)
Mehr zum Autor:
Forceville, Charles 1959-
