Umfang:
1 Online-Ressource (305 pages)
Ausgabe:
Second edition
ISBN:
9788132119814
,
9781306824293
,
130682429X
Inhalt:
Research Methods for Business and Social Science Students aims to present a clear discussion of the research methods employed in various disciplines related to our daily life problems. The theoretical basis of research methods is explained clearly and succinctly. Collecting data is a key part of the book and this includes both qualitative and quantitative methods of data collection, along with the advantages and disadvantages of each method. The book also describes in clear terms how students can analyse data, interpret results and link these to the literature review and hence their own contri
Anmerkung:
Includes bibliographical references
,
Revised edition of: Research methods for graduate business and social science students / John Adams ... [et al.], published in 2007
,
Cover; Contents; Preface; Acknowledgements; 1 - Introduction to Research; 2 - Research Methodology; 3 - The Research Cycle; 4 - Literature Review and Critical Reading; 5 - Sampling; 6 - Primary Data Collection; 7 - Secondary Data Collection; 8 - Surveys; 9 - Interviews and Focus Groups; 10 - Qualitative Data Analysis; 11 - Descriptive Quantitative Analysis; 12 - Correlation and Regression; 13 - Advanced Statistical Analysis; 14 - Tests of Measurement and Quality; 15 - Conducting Your Research; 16 - Writing and Presenting the Dissertation; Appendices; Bibliography and Further Reading
,
About the Authors
Weitere Ausg.:
ISBN 9788132113669
Weitere Ausg.:
Erscheint auch als Druck-Ausgabe Research Methods for Business and Social Science Students
Sprache:
Englisch
Schlagwort(e):
Sozialwissenschaften
;
Forschungsmethode
;
Datenanalyse
;
Sozialwissenschaftliches Studium
;
Wirtschaftswissenschaftliches Studium
;
Electronic books
;
Aufsatzsammlung
