UID:
kobvindex_INT0003053
Umfang:
274 pages
,
illustrations
,
22.5 x 14.5 cm
Ausgabe:
1st Simon & Schuster hardcover edition
ISBN:
9781501121746
,
9781501121777
,
9781501140808
,
150112174X
,
1501121774
,
1501140809
Inhalt:
"From three partners at Google Ventures, a unique five-day process for solving tough problems, proven at more than a hundred companies. Entrepreneurs and leaders face big questions every day: What's the most important place to focus your effort, and how do you start? What will your idea look like in real life? How many meetings and discussions does it take before you can be sure you have the right solution? Now there's a surefire way to answer these important questions: the sprint. Designer Jake Knapp created the five-day process at Google, where sprints were used on everything from Google Search to Google X. He joined Braden Kowitz and John Zeratsky at Google Ventures, and together they have completed more than a hundred sprints with companies in mobile, e-commerce, healthcare, finance, and more. A practical guide to answering critical business questions, Sprint is a book for teams of any size, from small startups to Fortune 100s, from teachers to nonprofits. It's for anyone with a big opportunity, problem, or idea who needs to get answers today."
Anmerkung:
INDEX NOTE: includes index
,
Preface -- Introduction -- SET THE STAGE : Challenge : start with a big problem ; Team : get a decider, a facilitator, and a diverse team ; Time and space : schedule five days and find the right room -- MONDAY : Start at the end : agree to a long-term goal ; Map : diagram the problem ; Ask the experts : interview your teammates and other experts ; Target : choose a focus for your sprint -- TUESDAY : Remix and improve : look for old ideas and inspiration ; Sketch : put detailed solutions on paper -- WEDNESDAY : Decide : choose the best solutions without groupthink ; Rumble : keep competing ideas alive ; Storyboard : make a plan for the prototype -- THURSDAY : Fake it : build a facade instead of a product ; Prototype : find the right tools, then divide and conquer -- FRIDAY : Small data : get big insights from just five customers ; Interview : ask the right questions ; Learn : find patterns and plan the next step -- Liftoff : one last nudge to help you start -- Checklists -- Frequently asked questions -- Thank-you notes -- Image credits -- About Jake Knapp, John Zeratsky and Braden Kowitz -- Index
Sprache:
Englisch
Schlagwort(e):
Handbooks and manuals
