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Book

Rethinking performance measurement : beyond the balanced scorecard (2002)

Meyer, Marshall W. [Verfasser]

Cambridge [u.a.] : Cambridge Univ. Press

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Details

UID:

b3kat_BV014640013

Format: XIV, 202 S. , Ill., graph. Darst.

Edition: 1. publ.

ISBN: 0521812437

Content: Explains why: the performance we want to measure (long-term cash flows, long-term viability) and the performance we can measure (current cash flows, customer satisfaction, etc.) are not the same.

Note: Includes bibliographical references and index

Language: English

Subjects: Economics

RVK:

QP 320

RVK:

QP 360

RVK:

QP 361

Keywords: Unternehmen ; Leistungsmessung

URL: Sample text

URL: Verlagsmeldung

URL: Table of contents

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