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  • 1
    Book
    Book
    Internationales Produkt-Design (1998)
    Frankfurt am Main : Lang
    Details
    UID:
    gbv_1620217295
    Format: XVII, 311 S. , graph. Darst.
    ISBN: 3631329636
    Series Statement: Europäische Hochschulschriften 2262
    Note: Literaturverz. S. 287 - 312 , Zugl.: Göttingen, Univ., Diss., 1997 , Literaturverz. S. 287 - 312
    Language: German
    Subjects: Economics
    RVK:
    QP 680
    RVK:
    QP 624
    Keywords: Multinationales Unternehmen ; Internationales Marketing ; Marktbearbeitung ; Produktgestaltung ; Standardisierung ; Produktdifferenzierung ; Industriedesign ; Produktpolitik ; Internationalisierung ; Bibliographie enthalten ; Hochschulschrift
    URL: Inhaltsverzeichnis
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