Format:
1 online resource (xxiii, 300 pages)
Edition:
Third edition.
ISBN:
9781315780610
,
9781317703013
,
9781317703020
Content:
pt. 1. Understanding retail product management -- pt. 2. The retail product management process : from conception to delivery -- pt. 3. The retail product management process : implementation and evaluation.
Additional Edition:
ISBN 9780415577571
Additional Edition:
ISBN 9780415577588
Additional Edition:
Erscheint auch als Druck-Ausgabe ISBN 9780415577571
Language:
English
DOI:
10.4324/9781315780610