Book
Stuttgart :Lucius & Lucius,
Format:
XXII, 510 S. : Ill., graph. Darst.
Edition:
6., überarb. Aufl.
ISBN:
3-8252-0919-9
,
3-8282-0004-4
Series Statement:
Uni-Taschenbücher 919
Language:
German
Subjects:
Economics
Keywords:
Marketing
;
Einführung
Author information:
Böcker, Franz 1945-1991
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