UID:
almahu_9949481526602882
Format:
1 online resource (310 p.)
ISBN:
9783110292503
,
9783110238570
Content:
The goal of this book is to formulate a modern theoretical approach for rhetorical studies in a variety of disciplines in the humanities, media research, and other cultural studies. The discipline of rhetoric originally concerned itself with linguistic forms of communication, and its basic theory was developed with such cases in mind. With respect to this ancient tradition, there are numerous books that provide a historical overview of the field. There is also a wide array of introductory works and research contributions that deal with the practice of political rhetoric. On the other hand, only a few 20th century academics have attempted to theoretically rehabilitate rhetoric (after its decline as an academic discipline in Europe in the 18th and 19th centuries) and to give rhetorical theory a modern, new, and further reaching perspective. Two notable examples have been Kenneth Burke and Brian Vickers. The book begins with the assumption that rhetoric is not merely limited to linguistic action, but rather is present everywhere in the communicative world. Against this background, this work develops a modern theory of rhetoric, and demonstrates in twelve chapters how methodical rhetorical analysis can be done in selected practical fields of application (Literature, Music, Images, and Film).
Note:
Frontmatter --
,
Contents --
,
Modern Rhetoric. An Introduction --
,
General Rhetoric --
,
Dialog --
,
Rhetoric of Verbal Texts --
,
Intersemiotic Rhetoric --
,
Media Rhetoric --
,
Bibliography --
,
Index
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Issued also in print.
,
Mode of access: Internet via World Wide Web.
,
In English.
In:
DGBA Backlist Complete English Language 2000-2014 PART1, De Gruyter, 9783110238570
In:
DGBA Backlist Literary and Cultural Studies 2000-2014 (EN), De Gruyter, 9783110238464
In:
DGBA Linguistics and Semiotics 2000 - 2014, De Gruyter, 9783110636970
In:
E-BOOK GESAMTPAKET / COMPLETE PACKAGE 2012, De Gruyter, 9783110288995
In:
E-BOOK PACKAGE ENGLISH LINGUISTICS AND LITERATURE 2012, De Gruyter, 9783110288902
In:
E-BOOK PAKET LINGUISTIK UND LITERATURWISSENSCHAFT 2012, De Gruyter, 9783110288896
Additional Edition:
ISBN 9783110292459
Language:
English
Subjects:
Comparative Studies. Non-European Languages/Literatures
DOI:
10.1515/9783110292503
URL:
https://doi.org/10.1515/9783110292503
URL:
https://www.degruyter.com/isbn/9783110292503