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  • 1
    Online Resource
    Online Resource
    Ann Arbor :University of Michigan Press,
    UID:
    almahu_9949507582502882
    Format: 1 online resource (326 p.)
    ISBN: 1-282-44465-4 , 9786612444654 , 0-472-02453-1
    Series Statement: New Media World
    Note: Description based upon print version of record. , Contents; Joseph Turow / Introduction: On Not Taking the Hyperlink for Granted; PART 1. Hyperlinks and the Organization of Attention; James G.Webster / Structuring a Marketplace of Attention; Alexander Halavais / The Hyperlink as Organizing Principle; Philip M. Napoli / Hyperlinking and the Forces of "Massification"; Lokman Tsui / The Hyperlink in Newspapers and Blogs; Eszter Hargittai / The Role of Expertise in Navigating Links of Influence; Seth Finkelstein / Google, Links, and Popularity versus Authority; PART 2. Hyperlinks and the Business of Media , Martin Nisenholtz / The Hyperlinked News OrganizationTom Hespos / How Hyperlinks Ought to Change the Advertising Business; Stacey Lynn Schulman / Hyperlinks and Marketing Insight; Eric Picard / Hyperlinking and Advertising Strategy; Marc A. Smith / From Hyperlinks to Hyperties; PART 3. Hyperlinks, the Individual and the Social; David Weinberger / The Morality of Links; Stefaan G.Verhulst / Linked Geographies: Maps as Mediators of Reality; Jeremy W. Crampton / Will Peasants Map? Hyperlinks, Map Mashups, and the Future of Information; Lada A. Adamic / The Social Hyperlink , Markus Prior / Are Hyperlinks "Weak Ties"?Matthew Hindman / What Is the Online Public Sphere Good For?; Selected Bibliography; About the Authors; Index , English
    Additional Edition: ISBN 0-472-05043-5
    Language: English
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