Format:
1 Online-Ressource (xvi, 549 Seiten)
,
ill
ISBN:
9781847202987
Note:
"A UCONN CIBER supported research initiative.. - Includes bibliographical references and index
,
pt. 1. Introduction -- pt. 2. Market opportunity -- pt. 3. Strategic direction -- pt. 4. Entry alternatives -- pt. 5. Challenges and obstacles -- pt. 6. Conclusion
,
The economic power of Brazil, Russia, India and China (BRICs) is rapidly increasing, changing the landscape of global economics and politics. Top scholars of international business address in this vital volume the markets, strategy implications, challenges and possibilities of this new economic reality. As these four nations acquire greater economic clout, the opportunities for other countries increase. The contributors describe the favorable circumstances these evolving economies could provide for the US and other countries, such as expanded markets and services, higher returns on investments, and new partners in building a more peaceful and prosperous world. In contrast, they also discuss risks to traditional industries and possible challenges to positions on human rights and intellectual property protections, environmental standards, free markets and democratic governments. The volume emphasizes the need for companies to adopt strategies to stay ahead in the changing business environment. Governments must also design and implement new policies geared toward mutually beneficial relationships with BRICs
Additional Edition:
Erscheint auch als Druckausgabe ISBN 1845425979
Additional Edition:
Erscheint auch als Druckausgabe ISBN 9781845425975
Language:
English
Subjects:
Economics
Keywords:
Brasilien
;
Wirtschaftswachstum
;
Wirtschaftsbeziehungen
;
Direktinvestition
;
Multinationales Unternehmen
;
Russland
;
Indien
;
China
;
Schwellenländer
;
Emerging Market
;
Wirtschaftswachstum
;
Wirtschaftsbeziehungen
;
Direktinvestition
;
Multinationales Unternehmen
;
Brasilien
;
China
;
Russland
;
Außenwirtschaft
;
Wirtschaftspolitik
;
Fallstudiensammlung
;
Aufsatzsammlung
DOI:
10.4337/9781847202987
URL:
Volltext
(URL des Erstveröffentlichers)
URL:
Deutschlandweit zugänglich
URL:
Deutschlandweit zugänglich
URL:
FULL
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