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  • 1
    Online Resource
    Online Resource
    Cambridge : Cambridge University Press
    UID:
    gbv_1653233907
    Format: Online-Ressource (1 online resource (220 p.)) , digital, PDF file(s).
    Edition: Online-Ausg.
    ISBN: 9780511753824
    Content: Performance measurement remains a vexing problem for business firms and other kinds of organisations. This book explains why: the performance we want to measure (long-term cash flows, long-term viability) and the performance we can measure (current cash flows, customer satisfaction, etc.) are not the same. The 'balanced scorecard', which has been widely adopted by US firms, does not solve these underlying problems of performance measurement and may exacerbate them because it provides no guidance on how to combine dissimilar measures into an overall appraisal of performance. A measurement technique called activity-based profitability analysis (ABPA) is suggested as a partial solution, especially to the problem of combining dissimilar measures. ABPA estimates the revenue consequences of each activity performed for the customer, allowing firms to compare revenues with costs for these activities and hence to discriminate between activities that are ultimately profitable and those that are not.
    Note: Title from publishers bibliographic system (viewed on 18 Feb 2013)
    Additional Edition: ISBN 9780521812436
    Additional Edition: Erscheint auch als Druck-Ausgabe Meyer, Marshall W. Rethinking performance measurement Cambridge [ u.a.] : Cambridge Univ. Press, 2002 ISBN 0521812437
    Language: English
    Subjects: Economics
    RVK:
    Keywords: Unternehmen ; Leistungsmessung
    URL: Volltext  (lizenzpflichtig)
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