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  • 1
    UID:
    gbv_687255902
    Format: Online-Ressource (xi, 258 p) , ill , 23 cm
    Edition: Online-Ausg. 2011 Electronic reproduction; Available via World Wide Web
    ISBN: 1439902755 , 1439902763 , 9781439902752 , 9781439902769
    Content: In our evolving American political culture, whites and blacks continue to respond very differently to race-based messages and the candidates who use them. Race Appeal examines the use and influence such appeals have on voters in elections for federal office in which one candidate is a member of a minority group.Charlton McIlwain and Stephen Caliendo use various analysis methods to examine candidates who play the race card in political advertisements. They offer a compelling analysis of the construction of verbal and visual racial appeals and how the news media covers campaigns involving candid
    Note: Includes bibliographical references (p. [239]-247) and index , Producing race appeal : the political ads of white and minority candidatesThe advantages and disadvantages of deploying racist appeals among black and white voters -- Neither black nor white : the fruitless appeal to racial authenticity -- Competing novelties : how newspapers frame the election campaigns of Blacks, Latinos, and Asian Americans -- Racializing immigration policy : issue ads in the 2006 election -- Harold Ford Jr., Mel Martinez, and Artur Davis : case studies in racially framed news -- Barack Obama, race-based appeals, and the 2008 presidential election. , Electronic reproduction; Available via World Wide Web
    Additional Edition: ISBN 9781439902776
    Additional Edition: ISBN 9781439902752
    Additional Edition: Erscheint auch als Druck-Ausgabe Race Appeal : How Candidates Invoke Race in U.S. Political Campaigns
    Language: English
    URL: Volltext  (lizenzpflichtig)
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