UID:
kobvindex_INT0001990
Format:
xiv, 426 pages
,
illustrations
,
26 cm
Edition:
4th edition, international student version
ISBN:
9780470524572
,
047052457X
Content:
"Operations Management for MBAs provides an introduction to the basic concepts of operations management with a strategic, conceptual, and contemporary approach. Specifically written with the needs of MBA students in mind, current topics such as supply chain management, the balanced scorecard, and yield management, as well as those specific to marketing, finance and other majors are explained."
Language:
English
Keywords:
Textbooks
