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  • 1
    Online Resource
    Online Resource
    Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA) :IGI Global,
    UID:
    almahu_9947421585502882
    Format: 8 PDFs (viii, 173 pages) : , color illustrations
    ISBN: 9781522521853
    Content: "This book explores where we use G.I.S. maps to analyze the real world and how we use Visual Logic Maps mainly to analyze textual material in hard text or in digital form. These maps are powerful because although there are a limited number of fundamental cognitive processes represented by the glyphs, limitless iterations of these processes exist"--
    Note: Includes index. , Chapter 1. A brief history of concept maps -- Chapter 2. The scientific revolution and its aftermath -- Chapter 3. Verbal concept maps -- Chapter 4. Tentative taxonomies -- Chapter 5. Visual logic maps (vLms). , Also available in print. , Mode of access: World Wide Web.
    Additional Edition: Print version: ISBN 1522521844
    Additional Edition: ISBN 9781522521846
    Language: English
    Subjects: Natural Sciences
    RVK:
    URL: Volltext  (URL des Erstveröffentlichers)
    URL: Volltext  (URL des Erstveröffentlichers)
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  • 2
    Online Resource
    Online Resource
    Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA) :IGI Global,
    UID:
    almahu_9947421583102882
    Format: 43 PDFs (xii, 677 pages)
    ISBN: 9781522551997
    Content: "This book is an innovative reference source for the latest academic material on the different approaches and issues faced in integrating games within curriculums to achieve successful and enjoyable learning activities. Highlighting a range of topics such as learning through play, virtual worlds, and educational computer games"--
    Note: Section 1. Game design and development. Chapter 1. Designing engaging educational games and assessing engagement in game-based learning ; Chapter 2. Conceptual possibilities and restraints in educational games ; Chapter 3. Beyond fun: pintrich, motivation to learn, and games for learning ; Chapter 4. Bridging research and game development: a learning games design model for multi-game projects ; Chapter 5. Designing and deploying 3D collaborative games in education ; Chapter 6. The practical accomplishment of location-based game-play: Design and analysis of mobile collaborative gaming ; Chapter 7. The theory and process involved with educational augmented reality game Design ; Chapter 8. Co-creating games with children: a case study ; Chapter 9. Can pre-service teachers create digital game-based activities without coding knowledge? -- Section 2. Gamification in higher education. Chapter 10. An investigation into the gamification of E-learning in higher education ; Chapter 11. An overview and study on the use of games, simulations, and gamification in higher education ; Chapter 12. Teaching case of gamification and visual technologies for education ; Chapter 13. Developing teacher knowledge about gamification as an instructional strategy ; Chapter 14. Design and development of a simulation for testing the effects of instructional gaming characteristics on learning of basic statistical skills ; Chapter 15. Applying gamification in a parallel programming course -- Section 3. Gamification in K-12 education. Chapter 16. Teachers' experience and reflections on game-based learning in the primary classroom: views from England and Italy ; Chapter 17. Finding and evaluating great educational games ; Chapter 18. Adoptability of e-textbooks featuring educational online games ; Chapter 19. Conceptions and instructional strategies of pre-service teachers towards digital game based learning integration in the primary education curriculum ; Chapter 20. Playful transition: serious games for the middle school years ; Chapter 21. Towards a model of playful learning: gamification strategies in the i2Flex classroom ; Chapter 22. A computer-based game that promotes mathematics learning more than a conventional approach -- Section 4. Gamification in vocational learning. Chapter 23. An international survey ; Chapter 24. Vocational learning mediated by constructive competition -- Section 5. General topics and perspectives. Chapter 25. Instructional strategies for game-based learning ; Chapter 26. Why game-based learning did not achieve what it could achieve: challenges and success factors ; Chapter 27. Learning from social collaboration: a paradigm shift in evaluating game-based learning ; Chapter 28. A game-based approach to teaching social problem-solving skills ; Chapter 29. Games and their embodied learning principles in the classroom: connecting learning theory to practice ; Chapter 30. Leveling up the classroom: a theoretical approach to education gamification ; Chapter 31. What is the "learning" in games-based learning? ; Chapter 32. Education, "pointsification," empowerment?: a critical view on the use of gamification in educational contexts ; Chapter 33. Generating data by gamifying education. , Also available in print. , Mode of access: World Wide Web.
    Additional Edition: Print version: ISBN 1522551980
    Additional Edition: ISBN 9781522551980
    Language: English
    Subjects: Education
    RVK:
    URL: Volltext  (URL des Erstveröffentlichers)
    URL: Volltext  (URL des Erstveröffentlichers)
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  • 3
    Online Resource
    Online Resource
    Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, PA 17033, USA) :IGI Global,
    UID:
    almahu_9947421458402882
    Format: PDFs (506 pages) : , illustrations.
    ISBN: 9781522522515
    Content: "[This book] is a comprehensive reference source for the latest scholarly content on components and impacts on effecting culturally diverse workplace environments. Highlighting a range of pertinent topics such as emotional intelligence, human resources, and work-life balance, this publication is ideally designed for managers, professionals, researchers, students, and academics interested in emerging perspectives on organizational development"--Provided by publisher.
    Note: Perspectives on the historical evolution of the people side of business / Marianne Greenfield -- Qualitative methods in organizational research: an example of grounded theory data analysis / Rifat Kamasak [and 3 others] -- Human resource management and organizational reliability: coordination mechanisms, training models, and diagnostic systems for contingency management / Filippo Ferrari -- Human factors in context to occupational health and wellbeing / Muhammad Umair Javaid [and 4 others] -- Well-being at work: a comprehensive review about its predictors and outcomes / Pinar Bayhan Karapinar, Selin Metin Camgoz -- Organizational diversity: from workforce diversity to workplace inclusion for persons with disabilities / Ben Tran -- Workplace bullying in digital environments: antecedents, consequences, prevention, and future directions / Leslie Ramos Salazar -- Workplace incivility as low-level violence: theories, consequences, and future research suggestions / Eyyüb Ensari Cicerali, Lütfiye Kaya Cicerali -- Detecting sexual harassment in workplace electronic communications networks: the role of "PROTEGER" for augmentive behaviour monitoring / Jonathan Bishop -- Relativity in perspective in culture theories: the Götheborg IV model / Cheryl Marie Cordeiro -- Cross-cultural management of the European textile and clothing industries: application of Hofstede's cultural dimensions / Radostina A. Angelova -- , Relationship among work-related micro-OB variables: a model approach / Vivek Tiwari, Surendra Kumar Singh -- Effect of cynical individual factor on the reverse mobbing tendency: a planned behavior / H. Tezcan Uysal, I. Alper Gedik -- The relationship between employee empowerment and organizational cynicism: an implementation in the banking sector / Efe Ibrahim Efeoglu, Nazmiye Ulku Pekkan -- Exploring the role of organizational justice in the modern workplace / Kijpokin Kasemsap -- Exploring emotional intelligence at work: a review of current evidence / Irem Metin Orta, Selin Metin Camgoz -- Traits of leaders and active listening: a theory / Rajiv Kumar, Vidyanand Jha -- Mastering employee turnover intention in the modern workforce / Kijpokin Kasemsap -- The relationship between work-life balance (WLB) and firm performance / Choi Sang Long. , Also available in print. , Mode of access: World Wide Web.
    Additional Edition: Print version: ISBN 1522522506
    Additional Edition: ISBN 9781522522508
    Language: English
    Subjects: Economics
    RVK:
    Keywords: Aufsatzsammlung ; Aufsatzsammlung
    URL: Volltext  (URL des Erstveröffentlichers)
    URL: Volltext  (URL des Erstveröffentlichers)
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  • 4
    Online Resource
    Online Resource
    Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, PA 17033, USA) :IGI Global,
    UID:
    almahu_9947421494802882
    Format: PDFs (253 pages) : , illustrations.
    ISBN: 9781522509189
    Content: "This book is a reference source for the latest research on the interrelationship between digital branding and academic reputation, showcasing relevant digital platforms and techniques"--Provided by publisher.
    Note: New tools for online academic dissemination: let the world know your best / Margarita Cabrera Mendez, Nuria Lloret-Romero, Rebeca Díez-Somavilla -- We the new media: the disruption of social media in interpersonal and collective communication / Miguel del Fresno -- Building academic branding: the digital branding as academic footprint / Ruth Matovelle Villamar -- Flow my bits, the professor screened: netnography, academic micro-celebrity, and personal branding / Robert V. Kozinets -- Social media as a tool, and tools offered by social media, to teachers and researchers: personal or professional use? / Jose-Luis Poza-Lujan, Ángeles Calduch-Losa -- Academic community manager: manager of the academic community / Ariana Daniela Del Pino Espinoza -- Brand journalism and personal branding in academia / Hada M. Sánchez Gonzales -- Utilising content marketing metrics and social networks for academic visibility: content marketing for academic impact / Mark Anthony Camilleri -- From universities to private companies: a measurable route of LinkedIn users / Enrique Orduna-Malea, Cristina I. Font, José-Antonio Ontalba-Ruipérez -- Good practices for universities on Twitter / Susana Herrera Damas -- The use of geomarketing to promote personal branding: make your mark as a teacher in the territory of internet / Gersón Beltrán López -- Audiobranding and its importance to your personal brand: new ways to communicate our messages through sound / Raúl Terol. , Also available in print. , Mode of access: World Wide Web.
    Additional Edition: Print version: ISBN 1522509178
    Additional Edition: ISBN 9781522509172
    Language: English
    Keywords: Aufsatzsammlung ; Aufsatzsammlung
    URL: Volltext  (URL des Erstveröffentlichers)
    URL: Volltext  (URL des Erstveröffentlichers)
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  • 5
    Online Resource
    Online Resource
    Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA) :IGI Global,
    UID:
    almahu_9947421583902882
    Format: 25 PDFs (xxvi, 552 pages) : , illustrations
    ISBN: 9781522525219
    Content: "This book is an authoritative reference source for the latest scholarly research on ways to effectively teach all students and further refine and strengthen school-wide inclusive pedagogy, methods, and policies. Featuring extensive coverage on a number of topics such as special education, online learning, and English language learners"--
    Note: Chapter 1. Intersectionality and the construction of inclusive schools -- Chapter 2. The foundation of inclusion in federal legislation and litigation -- Chapter 3. Becoming a culturally competent educational leader -- Chapter 4. The myth of colorblindness: helping educators recognize the role of race in the preK-12th grade classrooms -- Chapter 5. Preparing critical, secondary special educators: an inclusive, disability studies approach -- Chapter 6. Cultivating communities of inclusive practice: professional development for educators – research and practice -- Chapter 7. Establishing a student-centered environment to support all learners -- Chapter 8. Creating inclusive classroom communities through social and emotional learning to reduce social marginalization among students -- Chapter 9. Differentiation challenges in inner city school -- Chapter 10. Designing and implementing inclusive STEM activities for early childhood -- Chapter 11. Characteristics and instructional strategies for students with mathematical difficulties: in the inclusive classroom -- Chapter 12. Universal design for learning: a framework for supporting effective literacy instruction -- Chapter 13. Inclusive recreation as part of the IEP process -- Chapter 14. The year of teaching inclusively: building an elementary classroom for all students -- Chapter 15. Imagine the possibilities: drama in inclusive settings -- Chapter 16. The role of bibliotherapy and therapeutic storytelling in creating inclusive classroom communities -- Chapter 17. Creating inclusive classroom: innovative practices by Chinese Banzhurens -- Chapter 18. Assessment in inclusive settings -- Chapter 19. Data system-embedded analysis support’s implications for Latino students and diverse classrooms. , Also available in print. , Mode of access: World Wide Web.
    Additional Edition: Print version: ISBN 1522525203
    Additional Edition: ISBN 9781522525202
    Language: English
    Subjects: Education
    RVK:
    Keywords: Aufsatzsammlung ; Aufsatzsammlung
    URL: Volltext  (URL des Erstveröffentlichers)
    URL: Volltext  (URL des Erstveröffentlichers)
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  • 6
    UID:
    almahu_9947421597202882
    Format: 43 PDFs (xxix, 720 pages)
    ISBN: 9781522530695
    Content: This book presents critical and relevant research on methods by which future educators in high-level courses are equipped and instructed in order to promote the best experience in academic scholarship. Featuring discussion on a diverse assortment of topics, such as social justice for English language learners, field-based teacher education, and student satisfaction in graduate programs, this publication is directed at academicians, students, and researchers seeking modern research on the approaches taken by instructors to qualify and engage future educators.
    Note: Section 1. Innovations and approaches in teacher education. Chapter 1. Utilizing program specific data to develop case studies for use with preservice teachers ; Chapter 2. Designing a dual licensure path for middle childhood and special education teacher candidates ; Chapter 3. Preservice teachers decomposing ambitious mathematics teaching: video analysis and professional learning communities ; Chapter 4. Ensuring social justice for english language learners: an innovative english as a second language (ESL) endorsement program ; Chapter 5. Developing self- and cultural-awareness through introductory education courses: the "Me" semester ; Chapter 6. The PDSA overhaul: approaching reform in teacher candidate support ; Chapter 7. Meeting the need for inclusive educators online: teacher education in inclusive special education and dual-certification ; Chapter 8. Noticing pre-service teachers' attitudes toward mathematics in traditional and online classrooms ; Chapter 9. Positive psychology competences of pre-school teachers as a tool for understanding and nurturing children's play ; Chapter 10. Developmental trajectories, disciplinary practices, and sites of practice in novice teacher learning: a thing to be learned ; Chapter 11. Using the edTPA as a formative and summative assessment tool ; Chapter 12. Systematically investigating instructor impact on student satisfaction in graduate programs ; Chapter 13. Moving toward a diversity plus teacher education: approaches, challenges, and possibilities in preparing teachers for English language learners -- Section 2. Field-based approaches in teacher education. Chapter 14. Field-based teacher education to promote all students' language and literacy development ; Chapter 15. Embedding elementary teacher education coursework in local classrooms: examples in mathematics and special education ; Chapter 16. Preparation for future teaching: authentic activities in a teacher education classroom ; Chapter 17. Differentiated fieldwork and practicum experiences: matching teacher candidate assignments to their skills and needs ; Chapter 18. Redesigned urban teacher preparation: a reflective, community-centered, clinically intensive program at a midwestern public research university ; Chapter 19. Synergistic teacher preparation: the winding road to teaching science and mathematics in rural schools ; Chapter 20. Embedded services: going beyond the field of dreams model for online programs -- Section 3. Innovations and approaches to teacher professional development. Chapter 21. Target inquiry: a case for quality professional development ; Chapter 22. Teachers' professional learning focused on designs for early learners and technology ; Chapter 23. Using the PRIME leadership framework to support emerging leaders in a professional development project ; Chapter 24. Developmental changes in teachers' attitudes about professional development ; Chapter 25. Examining teachers' instructional practices as they progress through the national board certification process -- Section 4. Technological innovations and approaches to enhancing teacher education. Chapter 26. Digital resources for mathematics teachers: a brave new world ; Chapter 27. How powerful is digital storytelling for teaching?: perspective of pre-service teachers ; Chapter 28. Online discussion tools in teacher education: threaded forums and collaborative mind maps in a mathematics education program ; Chapter 29. K-12 virtual educator preparation: insights and inquiry ; Chapter 30. Integrating culture in language classrooms: the effects in teaching and learning ; Chapter 31. Preparing teacher education students to use instructional technology in an asynchronous blended course. , Also available in print. , Mode of access: World Wide Web.
    Additional Edition: Print version: ISBN 1522530681
    Additional Edition: ISBN 9781522530688
    Language: English
    Subjects: Education
    RVK:
    URL: Volltext  (URL des Erstveröffentlichers)
    URL: Volltext  (URL des Erstveröffentlichers)
    URL: Volltext  (URL des Erstveröffentlichers)
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  • 7
    Online Resource
    Online Resource
    Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA) :IGI Global,
    UID:
    almahu_9947421582302882
    Format: 90 PDFs (3 volumes)
    ISBN: 9781522539278
    Content: "This book is a comprehensive reference source for the latest scholarly material on emerging strategies and methods for delivering optimal health care and examines the latest techniques and methods of clinical science. Highlighting a range of pertinent topics such as medication management, health literacy, and patient engagement"--Provided by publisher.
    Note: Section 1. Fundamental concepts and theories. Chapter 1. A relational perspective on patient engagement: suggestions from couple-based research and intervention ; Chapter 2. Public health legislation and patient's rights: Health2020 strategy, European perspective ; Chapter 3. Optimizing the use and adoption of healthcare information systems: a systematic review ; Chapter 4. Technologies for participatory wellbeing: a consumer health analysis of the ongoing scientific debate ; Chapter 5. Change management and leadership: an overview of the healthcare industry ; Chapter 6. Application of SMAC technology -- Section 2. Development and design methodologies. Chapter 7. Managing knowledge towards enabling healthcare service delivery ; Chapter 8. Communication and education processes involved in COPD patient engagement within the Italian health system ; Chapter 9. Patient and family engagement in THE conversation: pathways from communication to care outcomes ; Chapter 10. A transaction cost economics perspective for pervasive technology ; Chapter 11. Success dimensions of ICTs in healthcare ; Chapter 12. Innovating healthcare through remote monitoring: effects and business model ; Chapter 13. A multidisciplinary remote healthcare delivery system to increase health care access, pathology screening, and treatment in developing countries: the case of Benin ; Chapter 14. Healthcare services for nomadics through a mobile framework ; Chapter 15. An agent-oriented, workflow-based mobile framework for implementing interoperable healthcare information systems ; Chapter 16. Evaluating user-centered design of e-health for older adults: using subjective methods ; Chapter 17. Accountable care and evidence-based decision making ; Chapter 18. Application of quality management in promoting patient safety and preventing medical errors ; Chapter 19. Emergency department logistic optimization using design of experiments: from triage to high quality of service ; Chapter 20. Operational strategies associated with RFID applications in healthcare systems ; Chapter 21. Mathematical programming and heuristics for patient scheduling in hospitals: a survey ; Chapter 22. Leveraging key aspects of collaborative techniques to assist clinical decisions ; Chapter 23. Multi-perspective modeling of healthcare systems -- Section 3. Tools and technologies. Chapter 24. Hospital social media strategies: patient or organization centric? ; Chapter 25. E-health in Australia and Germany ; Chapter 26. Mobile phones and expanding human capabilities in plural health systems ; Chapter 27. Intelligent medication adherence monitoring system ; Chapter 28. Achieving e-health success: the key role for ANT ; Chapter 29. Health apps by design: a reference architecture for mobile engagement ; Chapter 30. Expanding role of telephone systems in healthcare: developments and opportunities ; Chapter 31. How the rich lens of ANT can help us to understand the advantages of mobile solutions ; Chapter 32. ICT use and multidisciplinary healthcare teams in the age of e-health ; Chapter 33. CARMIE: a conversational medication assistant for heart failure ; Chapter 34. A collaborative m-health platform for evidence-based self-management and detection of chronic multimorbidity development and progression ; Chapter 35. Non-traditional data mining applications in Taiwan National Health Insurance (NHI) databases: a Hybrid Mining (HM) case for the framing of NHI decisions ; Chapter 36. Interoperability in healthcare ; Chapter 37. Communication AssessmenT Checklist in health: assessment and comparison of web-based health resources ; Chapter 38. RFID-enabled healthcare ; Chapter 39. Study of real-time cardiac monitoring system: a comprehensive survey ; Chapter 40. An ANT analysis of healthcare services for the nomadic patients of Namibia ; Chapter 41. Activities and evaluations for technology-based upper extremity rehabilitation ; Chapter 42. Document management mechanism for holistic emergency healthcare ; Chapter 43. RFID in health care-building smart hospitals for quality healthcare -- Section 4. Utilization and applications. Chapter 44. Utilisation of health information systems for service delivery in the Namibian environment ; Chapter 45. Why, what and when in-home physiotherapy? ; Chapter 46. From healthcare services to e-health applications: a delivery system-based taxonomy ; Chapter 47. Healthcare services delivery in India: special reference to mother and child health ; Chapter 48. A demand-driven cloud-based business intelligence for healthcare decision making ; Chapter 49. Effect of mobile phone SMS on m-health: an analysis of consumer perceptions ; Chapter 50. Telemedicine in low resource settings: a case for Botswana ; Chapter 51. The applications of simulation modeling in emergency departments: a review ; Chapter 52. Integrated smart TV-based personal e-health system ; Chapter 53. A reconfigurable supporting connected health environment for people with chronic diseases ; Chapter 54. Intelligent risk detection in healthcare contexts of hip and knee athroplasty and paediatric congenital heart disease ; Chapter 55. The power of words: deliberation dialogue as a model to favor patient engagement in chronic care -- Section 5. Organizational and social implications. Chapter 56. Management of tacit knowledge and the issue of empowerment of patients and stakeholders in the health care sector ; Chapter 57. Healthy avatars, healthy people: care engagement through the shared experience of virtual worlds ; Chapter 58. Patients' rights and medical personnel duties in the field of hospital care ; Chapter 59. Missing link of the health information exchange loop: engaging patients ; Chapter 60. Why do patients protest? collective action processes in people with chronic illnesses: a psychosocial perspective ; Chapter 61. Confrontation of human rights in daily clinical situations ; Chapter 62. Is Artificial Intelligence (AI) friend or foe to patients in healthcare?: on virtues of dynamic consent how to build a business case for digital health applications ; Chapter 63. A stepped care mHealth-based approach for promoting patient engagement in chronic care management of obesity with type 2 diabetes ; Chapter 64. Knowledge sharing for healthcare and medicine in developing countries: opportunities, issues, and experiences ; Chapter 65. Human interaction in the use of health information systems: a case of a developing country ; Chapter 66. Unobtrusive smart environments for independent living and the role of mixed methods in elderly healthcare delivery: the USEFIL approach ; Chapter 67. Impact of trust and technology on interprofessional collaboration in healthcare settings: an empirical analysis ; Chapter 68. E-healthcare disparities across cultures: infrastructure, readiness and the digital divide ; Chapter 69. Enhancing the reach of health care through telemedicine: status and new possibilities in developing countries ; Chapter 70. Mobile health literacy to improve health outcomes in low-middle income countries ; Chapter 71. What e-mental health can offer to Saudi Arabia using an example of Australian e-mental health ; Chapter 72. Equipping advanced practice nurses with real-world skills ; Chapter 73. Big data and healthcare: implications for medical and health care in low resource countries ; Chapter 74. Patient privacy and security in e-health -- Section 6. Critical issues and challenges. Chapter 75. The administrative policy quandary in Canada's health service organizations ; Chapter 76. Exploring physicians' resistance to using mobile devices: a hospital case study ; Chapter 77. Information security threats in patient-centred healthcare ; Chapter 78. Monitoring time consumption in complementary diagnostic and therapeutic procedure requests ; Chapter 79. Smart medication management, current technologies, and future directions. , Also available in print. , Mode of access: World Wide Web.
    Additional Edition: Print version: ISBN 1522539263
    Additional Edition: ISBN 9781522539261
    Language: English
    URL: Volltext  (URL des Erstveröffentlichers)
    URL: Volltext  (URL des Erstveröffentlichers)
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  • 8
    Online Resource
    Online Resource
    Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA) :IGI Global,
    UID:
    almahu_9947421588402882
    Format: 96 PDFs (3 volumes)
    ISBN: 9781522551881
    Content: "This book is an innovative reference source for the latest academic material on emerging technologies, techniques, strategies, and theories in the promotion of brands through forms of digital media. Highlighting a range of topics such as mobile commerce, brand communication, and social media"--
    Note: Section 1. Fundamental concepts and theories. Chapter 1. A literature Survey on the usage of fuzzy MCDM methods for digital marketing ; Chapter 2. Halal branding: a new trend in Islamic marketing ; Chapter 3. Defining place image ; Chapter 4. Mobile customer relationship management: an overview ; Chapter 5. Investigating the mechanics of affiliate marketing through digital content marketing: a key for driving traffic and customer activity -- Section 2. Development and Design methodologies. Chapter 6. Digital marketing strategy for affinity marketing: utilising the new marketing arena ; Chapter 7. A case-based identification of internal and external issues for branding strategies ; Chapter 8. Using social strategy to retain customers: cases and tips ; Chapter 9. Branding impetus for start-ups: relevance and rhetoric ; Chapter 10. Fuzzy time series: an application in e-commerce ; Chapter 11. Branding through sponsorship-linked marketing: a case of Chinese sports apparel and equipment brand "Li Ning" ; Chapter 12. Consuming "innovation" in tourism: augmented reality as an innovation tool in digital tourism marketing ; Chapter 13. Conceptualizing and measuring content marketing in luxury firms: an exploratory analysis ; Chapter 14. Building academic branding: the digital branding as academic footprint ; Chapter 15. Destination brand-building of cultural heritage tourism ; Chapter 16. The roles of corporate marketing strategies and brand management in the global retail industry ; Chapter 17. The role of value Co-creation on brand image: a conceptual framework for the market performance of SMEs in Malaysia ; Chapter 18. Co-creating brand value through social commerce ; Chapter 19. Pre-purchase user perceptions of attributes and post-purchase attitudes in building successful online retail promotional strategies ; Chapter 20. Online brand expansion towards the offline setting: which way to go? ; Chapter 21. The functions of the narrator in digital advertising -- Section 3. Tools and technologies. Chapter 22. Augmented reality as an emerging application in tourism marketing education ; Chapter 23. Gaining a continuous retaining relationship with customers in mobile sector ; Chapter 24. Brand awareness quotient: a metric for effectiveness of employer branding initiatives ; Chapter 25. Network-based targeting: big data application in mobile industry ; Chapter 26. Financial implications of relationship marketing in airline business ; Chapter 27. Digital marketing analytics: the web dynamics of inside blackberry blog ; Chapter 28. Digital marketing optimization ; Chapter 29. Reputation management through online feedbacks in e-business environment ; Chapter 30. Fuzzy nominal classification using bipolar analysis ; Chapter 31. Social media marketing and value Co-creation: a system dynamics approach ; Chapter 32. Sentiment analysis of social media as tool to improve customer retention ; Chapter 33. Application of web-based geographical information system (GIS) in e-business ; Chapter 34. Using social media tools in marketing: opportunities and challenges ; Chapter 35. International branding at mirza international: dilemma unsolved ; Chapter 36. Marketing with twitter: challenges and opportunities ; Chapter 37. Web 2.0 technologies and marketing -- Section 4. Utilization and applications. Chapter 38. Digital marketing in online education services ; Chapter 39. Crowdsourcing corporate sustainability strategies ; Chapter 40. Social media and customer retention: implications for the luxury beauty industry ; Chapter 41. SMEs and branding strategies ; Chapter 42. The role of business model development in the ex-post creation of online entrepreneurial opportunity ; Chapter 43. Search engine marketing: an outlining of conceptualization and strategic application ; Chapter 44. Role of internet in the development of medical tourism service in Tunisia ; Chapter 45. Service sector and antecedents of marketing strategies for emerging markets: a case of Indian market ; Chapter 46. Engagement with online customers in emerging economies: the power of online brand communities and social networking sites ; Chapter 47. CRM in tourism: customer relationship management (CRM) ; Chapter 48. Entertainment media: times of branded content ; Chapter 49. Giving brand image to a nation: a proposed framework ; Chapter 50. Crowdsourcing and crowd participation: incentives in the OR.C.HE.S.T.R.A community ; Chapter 51. Service branding through quality practices in public and private telecommunication organization ; Chapter 52. Author-as-franchise-product: Edgar Rice burroughs inc. and tarzan as historical branded entertainment ; Chapter 53. Giving personalized treatment: customer's perception is your reality ; Chapter 54. Social media engagement: reshaping the consumption patterns of generation y caribbean and latin american consumers ; Chapter 55. An analytical study of the facebook content management strategies of dominos India ; Chapter 56. Let it go: consumer empowerment and user-generated content an exploratory study of contemporary fashion marketing practices in the digital age ; Chapter 57. Affiliate marketing and customer satisfaction ; Chapter 58. The impact of emerging technologies and social media on different business(es): marketing and management ; Chapter 59. Antecedents and consequences of customer brand engagement: an empirical study in the mobile headset category ; Chapter 60. Marketing on tumblr: where it helps to be honest (and weird) ; Chapter 61. Halal branding for medical tourism: case of Indian hospitals ; Chapter 62. Mmarketing opportunities for user collaborative environments in smart cities ; Chapter 63. Building China's global brands -- Section 5. Organizational and social implications. Chapter 64. Engaging consumers via twitter: three successful communicative strategies ; Chapter 65. The effects of consumer engagement behavior on the growth of social media brand community: evidence from an SME ; Chapter 66. The intersection of social media and customer retention in the luxury beauty industry ; Chapter 67. Factors promoting social CRM: a conceptual model of the impact of personality and social media characteristics ; Chapter 68. The paradox of authenticity and its implications for contemporary and "bizarre" tourism campaigns ; Chapter 69. Influences of search engine optimization on performance of SMEs: a qualitative perceptive ; Chapter 70. Social media influencers and consumer online engagement management ; Chapter 71. Radical transparency and brand equity as key factors for successful business strategy ; Chapter 72. The effect of social networks on branding: a factorial analysis approach ; Chapter 73. Getting brand commitment through internet and mobile sports marketing: an insight on real madrid football Team ; Chapter 74. The role of loyalty program (LP) and brand attachment in establishing word-of-mouth intentions: an empirical investigation in the mobile sector ; Chapter 75. Social group influences ; Chapter 76. The crowd economy: from the crowd to businesses to public administrations and multinational companies ; Chapter 77. Benefits of customer relationship management on customer satisfaction: an empirical study ; Chapter 78. Influence of trust and affect on brand loyalty and brand performance: the case of Indian television news channels ; Chapter 79. Beneficial e-personalization and related technological innovations applied to e-tailing ; Chapter 80. Evaluating the relevance of contextual hyper-advertising on social media: an empirical study -- Section 6. Critical issues and challenges. Chapter 81. What social media marketing content is best to engage consumers?: a content analysis of facebook brand pages ; Chapter 82. Analysing the role of social media in dialogue marketing and management as a contemporary franchising local area marketing technique ; Chapter 83. E-WOM issues and challenges: a study with respect to the FMCG sector ; Chapter 84. , Private label in the tourism industry: the effects of economic crises ; Chapter 85. The organization of the future and the marketing function: marketers' competencies in the era of information technology. , Also available in print. , Mode of access: World Wide Web.
    Additional Edition: Print version: ISBN 1522551875
    Additional Edition: ISBN 9781522551874
    Language: English
    URL: Volltext  (URL des Erstveröffentlichers)
    URL: Volltext  (URL des Erstveröffentlichers)
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  • 9
    Online Resource
    Online Resource
    Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA) :IGI Global,
    UID:
    almahu_9947421461702882
    Format: 114 PDFs (xxvii, 2336, xxxvi pages)
    ISBN: 9781522551928
    Content: "This book is an innovative reference source for the latest academic material in the field of information and communication technologies and explores how complex information systems interact with and affect one another. Highlighting a range of topics such as knowledge discovery, semantic web, and information resources management"--
    Note: Section 1. Fundamental concepts and theories. Chapter 1. The shifting sands of the information industry ; Chapter 2. Semantic Web, ontology, and linked data ; Chapter 3. Document clustering: a summarized survey ; Chapter 4. Bates' berrypicking model (1989, 2002, 2005) ; Chapter 5. State-of-the-art information retrieval tools for biological resources ; Chapter 6. Method to reduce complexity and response time in a web search ; Chapter 7. Survey paper on semantic Web -- Section 2. Development and design methodologies. Chapter 8. Geographic knowledge discovery in multiple spatial databases ; Chapter 9. Need of intelligent search in dynamic social network ; Chapter 10. Knowledge discovery for large databases in education institutes ; Chapter 11. A study on models and methods of information retrieval system ; Chapter 12. Multi-agent-based information retrieval system using information scent in query log mining for effective web search ; Chapter 13. Linked data, towards realizing the web of data: an overview ; Chapter 14. Design of information spaces and retrieval of information using electrostatics in virtual spaces ; Chapter 15. A decentralized framework for semantic Web services discovery using mobile agent ; Chapter 16. Swrlx: a new formalism for hybrid ontology reasoning ; Chapter 17. Sportal: profiling the content of public SPARQL endpoints ; Chapter 18. Semantic Web-based framework for scientific workflows in e-science ; Chapter 19. RDF storage and querying: a literature review ; Chapter 20. Information retrieval model using uncertain confidence's network ; Chapter 21. Towards an objective assessment framework for linked data quality: enriching dataset profiles with quality indicators ; Chapter 22. Query expansion based on central tendency and PRF for monolingual retrieval ; Chapter 23. Hypermedia-based discovery for source selection using low-cost linked data interfaces ; Chapter 24. Research and implementation of mine risk area semantic retrieval system based on ontology ; Chapter 25. Theoretical and applied issues on the impact of information on musical creativity: an information seeking behavior perspective ; Chapter 26. Using ontological e-services framework to orchestrate e-business process services ; Chapter 27. Semantic framework for an efficient information retrieval in the e-government repositories ; Chapter 28. Generating semantic annotation of video for organizing and searching traffic resources ; Chapter 29. Combining indexing units for Arabic information retrieval ; Chapter 30. The knowledgestore: a storage framework for interlinking unstructured and structured knowledge ; Chapter 31. Service discovery framework for distributed embedded real-time systems ; Chapter 32. A decision support system (DSS) for colorectal cancer follow-up program via a semantic framework ; Chapter 33. A data mining framework for forest fire mapping ; Chapter 34. Web semantics for personalized information retrieval ; Chapter 35. Nesting strategies for enabling nimble mapreduce dataflows for large RDF data ; Chapter 36. Enhancing visibility in EPCIS governing agri-food supply chains via linked pedigrees ; Chapter 37. Integration of data mining and statistical methods for constructing and exploring data cubes ; Chapter 38. Novel text summarization techniques for contextual advertising -- Section 3. Tools and technologies. Chapter 39. Indexing and abstracting as tools for information retrieval in digital libraries: a review of literature ; Chapter 40. Enhanced artificial social cockroaches (EASC) for modern information retrieval ; Chapter 41. Artificial haemostasis system for modern information retrieval with 3D result-mining ; Chapter 42. Information retrieval models: trends and techniques ; Chapter 43. Three-dimensional information retrieval (3DIR): exploiting 3D geometry and model topology in information retrieval from BIM environments ; Chapter 44. Semantic/fuzzy information retrieval system ; Chapter 45. Documenting provenance for reproducible marine ecosystem assessment in Open science ; Chapter 46. Technique for transformation of data from RDB to XML then to RDF ; Chapter 47. A similarity measure across ontologies for web services discovery ; Chapter 48. Building CLIA for resource-scarce African languages: a case study on oromoEnglish CLIR ; Chapter 49. Temporalclassifier: classification of implicit query on temporal profiles ; Chapter 50. Using a dialogue manager to improve semantic Web search ; Chapter 51. To implement an Open-MAS architecture for semantic Web services discovery: what kind of P2P protocol do we need? ; Chapter 52. A particle swarm optimization algorithm for web information retrieval: a novel approach ; Chapter 53. The implementation of dssim: a multi-agent ontology mapping system ; Chapter 54. Arabic query expansion using wordnet and association rules ; Chapter 55. The role of ontology engineering in linked data publishing and management: an empirical study ; Chapter 56. Towards a statistical approach to the analysis, the indexing, and the semantic search of medical videoconferences ; Chapter 57. Filtering method for the annotated and non-annotated web pages ; Chapter 58. SPAM: an effective and efficient spatial algorithm for mining grid data ; Chapter 59. Gravizor: a graphical tool for the visualization of web search engines results with multi-agent based modeling ; Chapter 60. Local and global latent semantic analysis for text categorization ; Chapter 61. Semantic technologies and big data analytics for cyber defence ; Chapter 62. Readable diagrammatic query language viziquer ; Chapter 63. A new method for building probabilistic ontology (prob-ont) ; Chapter 64. Systems administration in ontology-based applications: the case of citizen relationship management ; Chapter 65. Automatic schema-independent linked data instance matching system -- Section 4. Utilization and applications. Chapter 66. Bio-inspired private information retrieval system over cloud service using the social bees' lifestyle with a 3D visualisation ; Chapter 67. Quality measures for semantic Web application ; Chapter 68. Knowledge discovery from massive data streams ; Chapter 69. From finding to explaining: information retrieval to support maritime anomaly analysis ; Chapter 70. Lexical co-occurrence and contextual window-based approach with semantic similarity for query expansion ; Chapter 71. Spedia: a central hub for the linked open data of scientific publications ; Chapter 72. Context window based co-occurrence approach for improving feedback based query expansion in information retrieval ; Chapter 73. Management of sme's semi structured data using semantic technique ; Chapter 74. Improving the quality of linked data using statistical distributions ; Chapter 75. On the updating of domain OWL models at runtime in factory automation systems ; Chapter 76. Semantic Web based agricultural information integration ; Chapter 77. Semantic-based access control for data resources in Open grid services architecture - data access and integration (OGSA-DAI) ; Chapter 78. Multidimensional ontology-based information retrieval for academic counseling ; Chapter 79. Document retrieval using efficient indexing techniques: a review ; Chapter 80. Patient-centered clinical trials decision support using linked open data ; Chapter 81. Data mining approach to decision support in social welfare ; Chapter 82. Developing engineering students' communication and information retrieval skills utilizing capstone projects ; Chapter 83. Information architecture: case study ; Chapter 84. Ranking documents based on the semantic relations using analytical hierarchy process: query expansion and ranking process ; Chapter 85. Document clustering using an ontology-based vector space model ; Chapter 86. Quantifying the connectivity of a semantic warehouse and understanding its evolution over time ; Chapter 87. Context-aware presentation of linked data on mobile ; Chapter 88. , Augmenting user interaction experience through embedded multimodal media agents in social networks ; Chapter 89. Search engines and meta search engines for effective information retrieval and scholarly communication -- Section 5. Organizational and social implications. Chapter 90. How experience and expertise affect the use of a complex technology ; Chapter 91. Data storages in wireless sensor networks to deal with disaster management ; Chapter 92. Digital identity of researchers 2.0: the case of their personal learning network ; Chapter 93. Semantic retrieval of documents from digital repositories and twitter integration in the moodle environment ; Chapter 94. Using information retrieval for interaction with mobile devices ; Chapter 95. Improving search and navigation user experience by making use of social data ; Chapter 96. Researching information seeking in digital libraries through information-seeking models ; Chapter 97. The importance of authoritative URI design schemes for open government data ; Chapter 98. Semantic mediation in medpeer: an ontology-based heterogeneous data sources integration system -- Section 6. Critical issues and challenges. Chapter 99. A proposal to study of cross language information retrieval (CLIR) system users' information seeking behavior ; Chapter 100. Proximity-based good turing discounting and kernel functions for pseudo-relevance feedback ; Chapter 101. A review of answering queries over ontologies based on databases ; Chapter 102. Service-driven computing: challenges and trends ; Chapter 103. Overview of approaches and future challenges for development of music recommendation socio-technical systems. , Also available in print. , Mode of access: World Wide Web.
    Additional Edition: Print version: ISBN 1522551913
    Additional Edition: ISBN 9781522551911
    Language: English
    URL: Volltext  (URL des Erstveröffentlichers)
    URL: Volltext  (URL des Erstveröffentlichers)
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    Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pa., 17033, USA) :IGI Global,
    UID:
    almahu_9947421336902882
    Format: PDFs (1703 pages) : , illustrations.
    ISBN: 9781466684690
    Content: "This reference set explores the interactions between market agents and their impact on global prosperity, incorporating both theoretical background and advanced concepts in the discipline"--Provided by publisher.
    Note: Fundamental concepts and theories -- Tools and technologies -- Frameworks and methodologies -- Cases and applications -- Issues and challenges -- Emerging trends. , Also available in print. , Mode of access: World Wide Web.
    Additional Edition: Print version: ISBN 1466684682
    Additional Edition: ISBN 9781466684683
    Language: English
    Keywords: Aufsatzsammlung
    URL: Volltext  (URL des Erstveröffentlichers)
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