UID:
(DE-602)b3kat_BV048595827
Format:
xii, 133 Seiten
,
Illustrationen
ISBN:
9781032056159
,
9781032056142
Content:
"Are you an academic who struggles to know what to post on social media and how to disseminate your research effectively on different social media platforms? Social media serves as a powerful communication tool, yet while most academics are aware of the benefits of social media, many are unaware of what to post, and how to do it in a way that is authentic, engaging, and above all, comfortable! This user-friendly practical guide is designed for all academics who aim to engage in social media platforms in an effective and productive way. The book explains how academics can build their brand, develop networks, and disseminate their research. It includes 365 useful post prompts applicable to all mainstream social media platforms which help guide academics on what to post on the platforms they choose to engage with. This book is designed for all academics at all levels and can be applied across various social media platforms including Facebook, LinkedIn, Twitter, and Instagram"--
Note:
PART I. Getting Started -- Social Media use in the academy: the positives and pitfalls. -- Choosing your social media platform -- The Twitter rule book -- Part II. Social Media Content and Engagement Prompts for Busy Academics -- social media content and engagement prompts: #SocialAcademics -- PART III. Taking a deeper dive -- Maintaining a social media presence -- Controlling the trolls and other online misadventures -- Ethical standards for social media use by academics -- The future is bright for academics -- Frequently asked questions -- The final word on using social media successfully
Additional Edition:
Erscheint auch als Online-Ausgabe ISBN 978-1-003-19836-9
Language:
English
Subjects:
General works
